It's actually a legit campaign that started a while back. The guy behind it set up an international petition to stop whaling, and the game was created as a way to get people to visit the site and sign it. It really took off – they ended up gathering over 1.2 million signatures from more than 200 countries. It even caught the attention of Greenpeace and the World Wildlife Fund. The idea was to show that individuals can make a difference when they unite around a cause. The game itself is a nice bonus that makes it more engaging. If you're curious, check out the full story at https://whalesrevenge.com/ – you can play the game and sign the petition too. It's a clever way to turn frustration into action, and it actually worked.